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“Canapi” meme: meaning, origin and rare card

Canapi is a sofa-store advert turned internet cult favourite, built on the slogan “Faites-vous plaisir au royaume du canapé” and the punchline “Ou ça ? Chez Canapi”.

MyMemeCards editorial teamPublished 7 min read
Canapi meme
The “Canapi” meme

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In MyMemeCards, the meme card game, “Canapi” is a rare card of the Memes FR pack, number 1312 of the collection, and the 753rd best-known meme of its 3493 cards. Here is what the meme means, where it comes from, and how to get its card.

What does the “Canapi” meme mean?

Canapi’s appeal comes from the tone of a local commercial: eager promises, a list of materials, a rhetorical question and a sung-style punchline. People quote it to tease low-budget adverts or to announce a good deal. The line “Ou ça ? Chez Canapi” answers any where-question in a fake salesman voice. It is the humour of advertising naivety, with no malice.

Where does the “Canapi” meme come from?

The ad copy praises a kingdom of sofas at affordable prices, in leather, split leather, buffalo and suede. It follows the classic regional-advert pattern: an enumerated pitch, then the question “Where?”, answered by the brand name. Picked up by internet users, the formula became a clip quoted in comments and edits. Its popularity rests on the rhythm of the copy and a punchline that is easy to imitate.

How to use the “Canapi” meme

  • Answer “Ou ça ? Chez Canapi” when someone asks where to buy something.
  • Quote the slogan under a photo of a sofa.
  • Mimic the salesman tone to announce a bargain to friends.
  • Tease an overenthusiastic local advert.

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The “Canapi” card in MyMemeCards

Canapi card
NumberNo. 1312
RarityRare
CollectionMemes FR pack
Fame50/100 · #753 of 3493
Recycle value10 MemeCoins (30 in Shiny)
Suggested by@azafire
Rarities of the Memes FR pack: 3,493 cards
  • Common1,47742%
  • Rare1,17234%
  • Epic66819%
  • Legendary1133.2%
  • Mythic411.2%
  • Full Art220.6%

How to get the “Canapi” card

Every pack holds 5 meme cards, the first 3 of them Common; Canapi comes out of the Memes FR pack as a rare card. The pack odds say what each rarity weighs.

Your first pack is free and needs no account. After that a new free pack lands every 10 minutes, up to 3 waiting for you. You can also buy the card with MemeCoins on the market, bid for it at auction, or trade it — and a double recycles into 10 MemeCoins.

The reprint of the “Canapi” card

The “Canapi” card was reprinted as Epic (No. 3,357). A reprint is the same meme printed again, with a number of its own and a higher rarity than its first printing, which was rare. Its face reads “Reprinted card · Higher rarity”.

Every printing is dealt in the packs of the Memes FR pack, each at its own rarity: the higher it is, the rarer the card is to pull. Copies of the first printing already pulled stay as they are, and any printing counts toward completing a set.

MyMemeCards reprints a meme when it deserves more than the rarity of its first printing, such as a classic that became iconic after it came out: the reprint gives it a place among the most sought-after cards without taking anything from the players who already had it.

Open your free pack

5 meme cards, one of them at least Rare. One free pack per person.

Free · no account needed

Odds per card, averaged over a pack: Common 72%, Rare 23.9%, Epic 3.2%, Legendary 0.56%, Mythic 0.3%, Full Art ≤ 0.1%, Shiny 0.2%. Cards 1 to 3 are always Common, cards 4 and 5 climb the rarities. Rates drop for cards that circulate a lot. Details

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Frequently asked questions

What is Canapi?

A sofa-store advert whose slogan became a humorous reference online.

What is the famous line?

“Où ça ? Chez Canapi”, the punchline answering the ad’s own question.

Which materials does the ad mention?

Leather, split leather, buffalo and suede.

How do I get the Canapi meme card?

Open a pack of MyMemeCards: “Canapi” is a rare card of the Memes FR pack. Your first pack is free, with no account, and you can also buy, trade or win the card at auction.

How rare is the Canapi card?

It is a Rare card. Rarity decides which pack slot can deal it, and what it is worth on the market.

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