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In MyMemeCards, the meme card game, “Horse_ebooks” is a rare card of the Memes World series 75, number 22455 of the collection, and the 38th best-known meme of its 300 cards. Here is what the meme means, where it comes from, and how to get its card.
What does the “Horse_ebooks” meme mean?
This meme embodies digital absurdity and creative chaos. It captures the strange feeling where disjointed phrases suddenly become poetic or funny through random juxtaposition. People use it to describe content that feels like an AI hallucination or a glitch producing unexpected, fascinating results. It represents the aesthetic of nonsense turning into accidental art.
Where does the “Horse_ebooks” meme come from?
The project began in August 2010 when Russian developer Alexey Kouznetsov used the @horse_ebooks handle to promote digital books about horses. He posted text fragments with commercial links, likely to bypass spam filters. In 2011, Jacob Bakkila, a BuzzFeed employee, bought the account. He collaborated with friend Thomas Bender to turn the platform into a conceptual art and online fiction project. They posted messages that appeared randomly generated, mixing literature with pure nonsense. On September 24, 2013, Susan Orlan revealed in The New Yorker that the activity was human-driven. This announcement shifted public perception: it was not a malfunctioning robot, but a deliberate artistic performance. The project also included the YouTube channel Pronunciation Book. The internet community quickly adopted this unique style, celebrating the beautiful unpredictability of these broken texts.
- August 5, 2010Alexey Kouznetsov creates the account to sell horse-related ebooks via spammy excerpts.
- 2011Jacob Bakkila buys the account and transforms it into a conceptual art project with Thomas Bender.
- September 24, 2013Susan Orlan reveals in The New Yorker that the account is run by humans, not an AI.
How to use the “Horse_ebooks” meme
- Share an incomprehensible text from a random generator to illustrate absurd humor.
- Use the term to describe a bizarre advertisement that intrigues due to its creative madness.
- Comment on a message with disjointed ideas by referencing the Horse_ebooks style.
Also searched as
- @horse_ebooks
- Horse ebooks
- Pronunciation Book
- horse_ebooks meaning
- horse_ebooks origin
- what is horse_ebooks
- who created horse_ebooks
- horse_ebooks new yorker
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The “Horse_ebooks” card in MyMemeCards
| Number | No. 22455 |
|---|---|
| Rarity | Rare |
| Collection | Memes World series 75 |
| Fame | 74/100 · #38 of 300 |
| Recycle value | 10 MemeCoins (30 in Shiny) |
How to get the “Horse_ebooks” card
Every pack holds 5 meme cards, the first 3 of them Common; Horse_ebooks comes out of the Memes World series 75 as a rare card. The pack odds say what each rarity weighs.
Your first pack is free and needs no account. After that a new free pack lands every 10 minutes, up to 3 waiting for you. You can also buy the card with MemeCoins on the market, bid for it at auction, or trade it — and a double recycles into 10 MemeCoins.
Open your free pack
5 meme cards, one of them at least Rare. One free pack per person.
Free · no account needed
Odds per card, averaged over a pack: Common 72%, Rare 23.9%, Epic 3.2%, Legendary 0.56%, Mythic 0.3%, Full Art ≤ 0.1%, Shiny 0.2%. Cards 1 to 3 are always Common, cards 4 and 5 climb the rarities. Rates drop for cards that circulate a lot. Details
Memes like “Horse_ebooks”
More cards of the Memes World series 75
Frequently asked questions
What is Horse_ebooks?
It refers to a famous Twitter account that posted surreal and absurd book excerpts between 2010 and 2013, viewed as a conceptual art piece.
Who created Horse_ebooks?
Alexey Kouznetsov initially created it, then Jacob Bakkila and Thomas Bender turned it into an artistic performance after purchasing it in 2011.
Is Horse_ebooks a real bot?
Although the content seemed auto-generated, it was revealed to be written by humans as part of an artistic performance.
Where can I find Horse_ebooks examples?
Archives are available on Wayback Machine or through analyses like The New Yorker’s coverage of the project.
How do I get the Horse_ebooks meme card?
Open a pack of MyMemeCards: “Horse_ebooks” is a rare card of the Memes World series 75. Your first pack is free, with no account, and you can also buy, trade or win the card at auction.
How rare is the Horse_ebooks card?
It is a Rare card. Rarity decides which pack slot can deal it, and what it is worth on the market.
Sources: Horse_ebooks: The Spam Bot That Became Beloved Art · The Cyber Fiction Saga of Horse_Ebooks and Pronunciation Book · Horse_ebooks - Wikipedia · checked on October 18, 2026.
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