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“Dreh den Swag auf” meme: meaning, origin and rare card

"Dreh den Swag auf" (turn the swag on) is the track that made Austrian rapper Money Boy famous in late summer 2010.

MyMemeCards editorial teamPublished 9 min read
Dreh den Swag auf meme
The “Dreh den Swag auf” meme, 2010

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In MyMemeCards, the meme card game, “Dreh den Swag auf” is a rare card of the German Memes pack, number 172 of the collection, and the 39th best-known meme of its 300 cards. Here is what the meme means, where it comes from, and how to get its card.

What does the “Dreh den Swag auf” meme mean?

The phrase is used to announce switching into an exaggerated, carefree, overconfident rapper persona. Mostly it's used ironically, to gently mock someone striking a pose, or to play along with that same self-aware irony that made the original track a hit for its deadpan excess.

Where does the “Dreh den Swag auf” meme come from?

The phrase comes from the track "Dreh den Swag auf," released by Austrian rapper Money Boy in late summer 2010. It was a German cover of American rapper Soulja Boy's "Turn My Swag On," delivered with a deliberately off-kilter flow and an exaggerated rapper attitude. The song drew wide attention on YouTube, mostly mocking at first, before becoming a cult favorite. Its success led record label Sony Music to sign Money Boy in December 2010, just months after the track's release.

  1. 2010"Dreh den Swag auf" by Money Boy is released, a cover of Soulja Boy's "Turn My Swag On."
  2. 2010Sony Music signs Money Boy in December, months after the track's success.

How to use the “Dreh den Swag auf” meme

  • Someone shouts "Dreh den Swag auf" before striking a deliberately exaggerated pose for a photo.
  • People bring the phrase back to gently mock a friend acting overly confident.
  • A video edit pastes the track over a scene where someone shows off disproportionate swagger.

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The “Dreh den Swag auf” card in MyMemeCards

Dreh den Swag auf card
NumberNo. 172
RarityRare
CollectionGerman Memes pack
Fame65/100 · #39 of 300
Recycle value10 MemeCoins (30 in Shiny)
Rarities of the German Memes pack: 300 cards
  • Common15150%
  • Rare11137%
  • Epic268.7%
  • Legendary93.0%
  • Mythic31.0%

How to get the “Dreh den Swag auf” card

Every pack holds 5 meme cards, the first 3 of them Common; Dreh den Swag auf comes out of the German Memes pack as a rare card. The pack odds say what each rarity weighs.

Your first pack is free and needs no account. After that a new free pack lands every 10 minutes, up to 3 waiting for you. You can also buy the card with MemeCoins on the market, bid for it at auction, or trade it — and a double recycles into 10 MemeCoins.

Open your free pack

5 meme cards, one of them at least Rare. One free pack per person.

Free · no account needed

Odds per card, averaged over a pack: Common 72%, Rare 23.9%, Epic 3.2%, Legendary 0.56%, Mythic 0.3%, Full Art ≤ 0.1%, Shiny 0.2%. Cards 1 to 3 are always Common, cards 4 and 5 climb the rarities. Rates drop for cards that circulate a lot. Details

Memes like “Dreh den Swag auf”

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Frequently asked questions

What does Dreh den Swag auf mean?

Literally "turn the swag on": it's the track that launched Austrian rapper Money Boy's career in 2010, a German cover of "Turn My Swag On."

Who is Money Boy?

Money Boy is an Austrian rapper from Vienna, who became known through this track before getting signed to Sony Music in late 2010.

Is Dreh den Swag auf an original song?

No, it's a German cover of "Turn My Swag On" by American rapper Soulja Boy.

Why did this track become a cult favorite?

Because its deliberately exaggerated tone and initial mocking reception turned it into a cult hit rather than a simple flop.

How do I get the Dreh den Swag auf meme card?

Open a pack of MyMemeCards: “Dreh den Swag auf” is a rare card of the German Memes pack. Your first pack is free, with no account, and you can also buy, trade or win the card at auction.

How rare is the Dreh den Swag auf card?

It is a Rare card. Rarity decides which pack slot can deal it, and what it is worth on the market.

Sources: Money Boy — Wikipedia (de) · checked on October 30, 2026.

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