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“Kaufland-Beatbox” meme: meaning, origin and common card

The “Kaufland-Beatbox” is a German meme from 2023 that pairs the hypermarket chain Kaufland with beatboxing, drum sounds made with the mouth.

MyMemeCards editorial teamPublished 8 min read
Kaufland-Beatbox meme
The “Kaufland-Beatbox” meme, 2023

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In MyMemeCards, the meme card game, “Kaufland-Beatbox” is a common card of the German Memes pack, number 265 of the collection, and the 150th best-known meme of its 300 cards. Here is what the meme means, where it comes from, and how to get its card.

What does the “Kaufland-Beatbox” meme mean?

The meme celebrates the clash between an everyday place, the big store, and a mouth feat worthy of a hip-hop stage. People use it to salute a hidden talent, an absurd scene caught during the weekly shop, or a beat improvised from whatever is lying around: trolleys, boxes, packets. It carries the simple joy of seeing art pop up where nobody expects it.

Where does the “Kaufland-Beatbox” meme come from?

Kaufland is a German hypermarket chain that opened its first store in Neckarsulm in 1984 and belongs to the Schwarz Group, which also owns Lidl. The meme dates from 2023 and makes its name the backdrop of a beatbox, an imitation of a drum machine with mouth, nose and throat. The details of the original clip are not widely published, but the title fixes the picture: a rhythm kicked off between the shelves, which internet users reposted and remixed.

How to use the “Kaufland-Beatbox” meme

  • As a comment on a clip where a store worker drums on a trolley: “Kaufland-Beatbox!”
  • To cheer a friend who improvises a beat in the checkout queue.
  • In reply to a voice note full of drum noises made with the mouth.

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  • german supermarket memes

The “Kaufland-Beatbox” card in MyMemeCards

Kaufland-Beatbox card
NumberNo. 265
RarityCommon
CollectionGerman Memes pack
Fame50/100 · #150 of 300
Recycle value5 MemeCoins (15 in Shiny)
Rarities of the German Memes pack: 300 cards
  • Common15150%
  • Rare11137%
  • Epic268.7%
  • Legendary93.0%
  • Mythic31.0%

How to get the “Kaufland-Beatbox” card

Every pack holds 5 meme cards, the first 3 of them Common; Kaufland-Beatbox comes out of the German Memes pack as a common card. The pack odds say what each rarity weighs.

Your first pack is free and needs no account. After that a new free pack lands every 10 minutes, up to 3 waiting for you. You can also buy the card with MemeCoins on the market, bid for it at auction, or trade it — and a double recycles into 5 MemeCoins.

Open your free pack

5 meme cards, one of them at least Rare. One free pack per person.

Free · no account needed

Odds per card, averaged over a pack: Common 72%, Rare 23.9%, Epic 3.2%, Legendary 0.56%, Mythic 0.3%, Full Art ≤ 0.1%, Shiny 0.2%. Cards 1 to 3 are always Common, cards 4 and 5 climb the rarities. Rates drop for cards that circulate a lot. Details

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Frequently asked questions

What is the Kaufland-Beatbox?

A German meme from 2023 mixing the Kaufland store brand with beatboxing, percussion made with the mouth.

What is Kaufland?

A German hypermarket chain that opened in Neckarsulm in 1984 and is part of the Schwarz Group, which also owns Lidl.

What is beatboxing?

Imitating drum beats or drum-machine rhythms with the mouth, nose and throat.

How do I get the Kaufland-Beatbox meme card?

Open a pack of MyMemeCards: “Kaufland-Beatbox” is a common card of the German Memes pack. Your first pack is free, with no account, and you can also buy, trade or win the card at auction.

How rare is the Kaufland-Beatbox card?

It is a Common card. Rarity decides which pack slot can deal it, and what it is worth on the market.

Sources: Kaufland (Wikipedia) · Beatboxing (Wikipédia) · checked on October 29, 2026.

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