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“Pizza Tower” meme: meaning, origin and rare card

The 'Hey Italian Man' or Peppino Scream meme comes from the game Pizza Tower.

MyMemeCards editorial teamPublished 8 min read
Pizza Tower meme
The “Pizza Tower” meme, 2023

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In MyMemeCards, the meme card game, “Pizza Tower” is a rare card of the Memes World series 72, number 21550 of the collection, and the 241st best-known meme of its 300 cards. Here is what the meme means, where it comes from, and how to get its card.

What does the “Pizza Tower” meme mean?

This audio format illustrates sudden panic or absurdity. The humor lies in the contrast between an insignificant visual change (a deleted letter) and a disproportionately loud response. It is used to highlight situations where a small mistake triggers a major crisis, or to mark moments of total confusion and comedic disorder.

Where does the “Pizza Tower” meme come from?

The sound is extracted from the indie video game Pizza Tower, released in January 2023. However, its massive virality does not come from the game itself, but from a specific video created by animator LYON S.P.D. On April 25, 2023, he published content on YouTube made using Garry’s Mod titled 'Pizza Tower: Boo(B) or Boo?'. In this sequence, the protagonist Peppino watches the word 'boob' transform into 'boo'. This visual modification triggers a sharp, prolonged cry of distress in him, quickly joined by other characters from the game. The video gained visibility before being reposted on TikTok on April 28, 2023. It was the account @donotreport7 that, on May 1, 2023, isolated this precise cry. This short version surpassed one million views in only seven days, propelling the sound to global trend status on short-form social networks.

  1. 2023-01Official release of the video game Pizza Tower on digital platforms.
  2. 2023-04-25Publication of the creative video by LYON S.P.D. on YouTube.
  3. 2023-04-28Initial shares of the video on the TikTok platform.
  4. 2023-05-01Viral spread of the isolated scream excerpt by the @donotreport7 account.

How to use the “Pizza Tower” meme

  • Use the scream as a sound effect during a visible typo on screen.
  • Insert the sound after an insignificant text change to emphasize chaos.
  • Employ it to illustrate excessive panic over a trivial detail.

Also searched as

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  • lyon spd pizza tower video
  • who made the peppino meme
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The “Pizza Tower” card in MyMemeCards

Pizza Tower card
NumberNo. 21550
RarityRare
CollectionMemes World series 72
Fame67/100 · #241 of 300
Recycle value10 MemeCoins (30 in Shiny)
Rarities of the Memes World series 72: 300 cards
  • Rare300100%

How to get the “Pizza Tower” card

Every pack holds 5 meme cards, the first 3 of them Common; Pizza Tower comes out of the Memes World series 72 as a rare card. The pack odds say what each rarity weighs.

Your first pack is free and needs no account. After that a new free pack lands every 10 minutes, up to 3 waiting for you. You can also buy the card with MemeCoins on the market, bid for it at auction, or trade it — and a double recycles into 10 MemeCoins.

Open your free pack

5 meme cards, one of them at least Rare. One free pack per person.

Free · no account needed

Odds per card, averaged over a pack: Common 72%, Rare 23.9%, Epic 3.2%, Legendary 0.56%, Mythic 0.3%, Full Art ≤ 0.1%, Shiny 0.2%. Cards 1 to 3 are always Common, cards 4 and 5 climb the rarities. Rates drop for cards that circulate a lot. Details

Memes like “Pizza Tower”

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Frequently asked questions

Hey Italian Man meme meaning?

It refers to Peppino's scream in Pizza Tower. This sound is used to show a disproportionate reaction to a small error or an absurd detail.

Where does the peppino scream come from?

The original sound comes from the video game Pizza Tower. Its massive popularity stems from a Garry’s Mod video published in April 2023 by animator LYON S.P.D.

Who made the pizza tower meme?

The source video that made the scream viral is the work of animator LYON S.P.D. The TikTok account @donotreport7 subsequently distributed the isolated audio clip.

How do I get the Pizza Tower meme card?

Open a pack of MyMemeCards: “Pizza Tower” is a rare card of the Memes World series 72. Your first pack is free, with no account, and you can also buy, trade or win the card at auction.

How rare is the Pizza Tower card?

It is a Rare card. Rarity decides which pack slot can deal it, and what it is worth on the market.

Sources: Pizza Tower Ohio Rizz Gyatt · Yes Officer, this one right here | Know Your Meme · Pizza Tower - Know Your Meme · checked on October 14, 2026.

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