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“La chicha elle est à 1€” meme: meaning, origin and rare card

“La chicha elle est à 1 €” is the catchphrase of a French ad for a shisha priced at one euro at a place called “le 89”.

MyMemeCards editorial teamPublished 8 min read
La chicha elle est à 1€ meme
The “La chicha elle est à 1€” meme

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In MyMemeCards, the meme card game, “La chicha elle est à 1€” is a rare card of the Memes FR pack, number 2107 of the collection, and the 753rd best-known meme of its 3515 cards. Here is what the meme means, where it comes from, and how to get its card.

What does the “La chicha elle est à 1€” meme mean?

The line is funny because of how plain it is: the whole message is the price, shouted like a street-market slogan. It stands for sales enthusiasm turned up to eleven, the bargain you yell to pull customers in. Use it to parody a promotion, to announce a ridiculously low price with a straight face, or to praise any cheap offer ironically. Delivery matters as much as the words, so bring the energy, a hawker’s voice and total conviction, as if the deal of the century had just been signed.

Where does the “La chicha elle est à 1€” meme come from?

The line comes from an advert for “le 89”, a venue offering a shisha for one euro. The spot is blunt, built around a price and an address, much like the low-budget local ads that often turn into cult clips. A video reusing the footage appeared on YouTube under the title “La chicha elle est à 1 euro”, which helped the sentence travel and get quoted out of context. Like many neighbourhood ads that became famous, it owes its appeal to its sincere tone, its choppy rhythm and a formula that is easy to remember. Since then it has been reused in comments, edits and impressions by anyone wanting to say that a price cannot be beaten.

How to use the “La chicha elle est à 1€” meme

  • Announce a dirt-cheap meal or drinks night by shouting the line like a slogan.
  • Answer a friend hunting for the lowest price with the hawker voice.
  • Reply to an absurd promotion online, swapping in the actual price of the deal.
  • Parody a local ad in an edit or a group chat.

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The “La chicha elle est à 1€” card in MyMemeCards

La chicha elle est à 1€ card
NumberNo. 2107
RarityRare
CollectionMemes FR pack
Fame50/100 · #753 of 3515
Recycle value10 MemeCoins (30 in Shiny)
Suggested by@schmcr
Rarities of the Memes FR pack: 3,515 cards
  • Common1,48742%
  • Rare1,18334%
  • Epic66919%
  • Legendary1133.2%
  • Mythic411.2%
  • Full Art220.6%

How to get the “La chicha elle est à 1€” card

Every pack holds 5 meme cards, the first 3 of them Common; La chicha elle est à 1€ comes out of the Memes FR pack as a rare card. The pack odds say what each rarity weighs.

Your first pack is free and needs no account. After that a new free pack lands every 10 minutes, up to 3 waiting for you. You can also buy the card with MemeCoins on the market, bid for it at auction, or trade it — and a double recycles into 10 MemeCoins.

The reprint of the “La chicha elle est à 1€” card

The “La chicha elle est à 1€” card was reprinted as Epic (No. 4,396). A reprint is the same meme printed again, with a number of its own and a higher rarity than its first printing, which was rare. Its face reads “Reprinted card · Higher rarity”.

Every printing is dealt in the packs of the Memes FR pack, each at its own rarity: the higher it is, the rarer the card is to pull. Copies of the first printing already pulled stay as they are, and any printing counts toward completing a set.

MyMemeCards reprints a meme when it deserves more than the rarity of its first printing, such as a classic that became iconic after it came out: the reprint gives it a place among the most sought-after cards without taking anything from the players who already had it.

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5 meme cards, one of them at least Rare. One free pack per person.

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Odds per card, averaged over a pack: Common 72%, Rare 23.9%, Epic 3.2%, Legendary 0.56%, Mythic 0.3%, Full Art ≤ 0.1%, Shiny 0.2%. Cards 1 to 3 are always Common, cards 4 and 5 climb the rarities. Rates drop for cards that circulate a lot. Details

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Frequently asked questions

What does “la chicha elle est à 1 euro” mean?

It is the catchphrase of an ad for “le 89” announcing a shisha for one euro. People quote it to mock a very direct sales pitch.

Where does the shisha at 1 euro meme come from?

It comes from a French advert for “le 89”, later shared in a YouTube video titled “La chicha elle est à 1 euro”, which gave the meme its name.

When do people use this line?

To announce a very low price, or to tease a promotion that looks too good to be true.

How do I get the La chicha elle est à 1€ meme card?

Open a pack of MyMemeCards: “La chicha elle est à 1€” is a rare card of the Memes FR pack. Your first pack is free, with no account, and you can also buy, trade or win the card at auction.

How rare is the La chicha elle est à 1€ card?

It is a Rare card. Rarity decides which pack slot can deal it, and what it is worth on the market.

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