Play

“Look Who’s Back!” meme: meaning, origin and epic card

“Olha ela!” (“Look at her!”) is the shout Ana Paula Renault let out when she returned to the Big Brother Brasil house after a fake eviction, in 2016.

MyMemeCards editorial teamPublished 7 min read
Look Who’s Back! meme
The “Look Who’s Back!” meme, 2016

Watch the ref

Nobody has added this meme's ref yet. Got the original video or post?

In MyMemeCards, the meme card game, “Look Who’s Back!” is an epic card of the Brazilian Memes pack, number 36 of the collection, and the 1st best-known meme of its 300 cards. Here is what the meme means, where it comes from, and how to get its card.

What does the “Look Who’s Back!” meme mean?

It announces someone's triumphant (or scandalous) entrance, with zero subtlety, usually with a dose of irony. It's used to comment on any eye-catching entrance, from an ex showing up at a party to a star walking on stage.

Where does the “Look Who’s Back!” meme come from?

The phrase was already used by blogger Hugo Gloss since 2015, mostly on Snapchat, to comment on the telenovela 'Verdades Secretas', but it had no reach outside that circle. In 2016, during the third week of Big Brother Brasil 16, contestant Ana Paula Renault faced a fake 'paredão' (eviction vote) against her ally Ronan, after Alan withdrew. Coming down the stairs after her fake elimination, she woke up housemates Juliana and Adélia by shouting 'olha eeela!'. The scene, aired on free-to-air TV, spread the phrase nationwide, trended as a hashtag and spawned an image macro with the caption laid over the shot of her return.

  1. 2015Blogger Hugo Gloss starts using the expression on Snapchat, about the telenovela Verdades Secretas.
  2. 2016Ana Paula Renault shouts the line while returning from a fake eviction on BBB16, and the bordão explodes online.

How to use the “Look Who’s Back!” meme

  • The ex showed up at the party all dressed up after the breakup. Olha ela!
  • She walked into the meeting late like nothing happened: olha ela!
  • After a week of posting nothing, she came back with an attention-grabbing story: olha ela!

Also searched as

  • Olha eeela!
  • Olha ela aí
  • olha ela meme origin
  • ana paula renault fake eviction olha ela
  • who created olha ela hugo gloss
  • olha ela bbb16

The “Look Who’s Back!” card in MyMemeCards

Look Who’s Back! card
NumberNo. 036
RarityEpic
CollectionBrazilian Memes pack
Fame50/100 · #1 of 300
Recycle value20 MemeCoins (60 in Shiny)
Rarities of the Brazilian Memes pack: 300 cards
  • Common16555%
  • Rare8930%
  • Epic299.7%
  • Legendary144.7%
  • Mythic31.0%

How to get the “Look Who’s Back!” card

Every pack holds 5 meme cards, the first 3 of them Common; Look Who’s Back! comes out of the Brazilian Memes pack as an epic card. The pack odds say what each rarity weighs.

Your first pack is free and needs no account. After that a new free pack lands every 10 minutes, up to 3 waiting for you. You can also buy the card with MemeCoins on the market, bid for it at auction, or trade it — and a double recycles into 20 MemeCoins.

Open your free pack

5 meme cards, one of them at least Rare. One free pack per person.

Free · no account needed

Odds per card, averaged over a pack: Common 72%, Rare 23.9%, Epic 3.2%, Legendary 0.56%, Mythic 0.3%, Full Art ≤ 0.1%, Shiny 0.2%. Cards 1 to 3 are always Common, cards 4 and 5 climb the rarities. Rates drop for cards that circulate a lot. Details

Memes like “Look Who’s Back!”

More cards of the Brazilian Memes pack

Every card of the Brazilian Memes pack →

Frequently asked questions

Who created the Olha ela meme?

The phrase was already circulating thanks to blogger Hugo Gloss since 2015, but it only became a national meme in 2016, with Ana Paula Renault on BBB16.

What happened to Ana Paula on BBB16?

She faced a fake eviction vote in the show's third week and, on returning to the house, shouted 'olha ela!' at her sleeping housemates.

In what situation is Olha ela used?

To ironically comment on someone's flashy or over-the-top entrance, anywhere.

How do I get the Look Who’s Back! meme card?

Open a pack of MyMemeCards: “Look Who’s Back!” is an epic card of the Brazilian Memes pack. Your first pack is free, with no account, and you can also buy, trade or win the card at auction.

How rare is the Look Who’s Back! card?

It is an Epic card. Rarity decides which pack slot can deal it, and what it is worth on the market.

Sources: Olha ela! – Museu de Memes · Expulsão no 'BBB 26' acontece exatamente 10 anos após momento histórico de Ana Paula em Paredão falso: 'Olha ela' · checked on November 6, 2026.

Read next

Want Look Who’s Back! in your collection?

Open your free pack: 5 meme cards, no account needed.

Open your free pack