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In MyMemeCards, the meme card game, “New Martina: Martinised” is a common card of the Italian Memes pack, number 282 of the collection, and the 166th best-known meme of its 300 cards. Here is what the meme means, where it comes from, and how to get its card.
What does the “New Martina: Martinised” meme mean?
You say you got “martinizzato” when your screen protector or case was fitted at New Martina, and by extension when something was done neatly, quickly and satisfyingly. People use it jokingly, with a wink at the shop and its whole world.
Where does the “New Martina: Martinised” meme come from?
New Martina is a phone accessories shop near Naples’ central station, in Piazza Garibaldi, run by a Neapolitan family. Its creator, Carmen Fiorito, fits screen protectors and cases on customers’ phones with precise gestures filmed in ASMR: the sound of the objects matters more than any speech. In June 2023, Italian press already credited her with nearly 5 million followers and a video with 435 million views. Customers, footballers included, queue to be served, which is where the verb “martinizzato” comes from.
- 2023In June, Italian press profiles New Martina: nearly 5 million followers and one video at 435 million views.
- 2024The opening of a shop at the Forum mall in Palermo draws several hundred people, filmed and shared online.
How to use the “New Martina: Martinised” meme
- I finally changed my screen protector, I’m officially martinizzato.
- Your phone is totally cracked, go get Martinised in Naples!
- The queue was insane, everybody wanted to be martinizzato.
Also searched as
- Martinizzare
- Martinizzato
- Martinizzati anche tu
- New Martina Naples shop
- martinizzato meaning
- New Martina Carmen Fiorito
- New Martina TikTok ASMR screen protector
- New Martina Piazza Garibaldi address
The “New Martina: Martinised” card in MyMemeCards
| Number | No. 282 |
|---|---|
| Rarity | Common |
| Collection | Italian Memes pack |
| Fame | 40/100 · #166 of 300 |
| Recycle value | 5 MemeCoins (15 in Shiny) |
How to get the “New Martina: Martinised” card
Every pack holds 5 meme cards, the first 3 of them Common; New Martina: Martinised comes out of the Italian Memes pack as a common card. The pack odds say what each rarity weighs.
Your first pack is free and needs no account. After that a new free pack lands every 10 minutes, up to 3 waiting for you. You can also buy the card with MemeCoins on the market, bid for it at auction, or trade it — and a double recycles into 5 MemeCoins.
Open your free pack
5 meme cards, one of them at least Rare. One free pack per person.
Free · no account needed
Odds per card, averaged over a pack: Common 72%, Rare 23.9%, Epic 3.2%, Legendary 0.56%, Mythic 0.3%, Full Art ≤ 0.1%, Shiny 0.2%. Cards 1 to 3 are always Common, cards 4 and 5 climb the rarities. Rates drop for cards that circulate a lot. Details
Memes like “New Martina: Martinised”
More cards of the Italian Memes pack
Frequently asked questions
Who is New Martina?
A Neapolitan creator, Carmen Fiorito, who fits screen protectors in her family’s shop and films the gestures in ASMR.
Where is the original shop?
Near Naples’ central station, in Piazza Garibaldi.
What does “martinizzato” mean?
It is the meme word for having your phone fitted out at New Martina.
How do I get the New Martina: Martinised meme card?
Open a pack of MyMemeCards: “New Martina: Martinised” is a common card of the Italian Memes pack. Your first pack is free, with no account, and you can also buy, trade or win the card at auction.
How rare is the New Martina: Martinised card?
It is a Common card. Rarity decides which pack slot can deal it, and what it is worth on the market.
Sources: Il Fatto Quotidiano : È diventata famosa sui social cambiando pellicole ai cellulari… io sono New Martina · Il Post : Su TikTok si può diventare famosi facendo un po’ qualsiasi cosa · checked on November 5, 2026.
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Want New Martina: Martinised in your collection?
Open your free pack: 5 meme cards, no account needed.