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“So Much Media, I Think” meme: meaning, origin and common card

“Tem muita mídia, eu acho!” (“there is a lot of media, I think”) is a line from a 2002 Adriana Lima interview that went viral in 2016.

MyMemeCards editorial teamPublished 7 min read
So Much Media, I Think meme
The “So Much Media, I Think” meme

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In MyMemeCards, the meme card game, “So Much Media, I Think” is a common card of the Brazilian Memes pack, number 284 of the collection, and the 1st best-known meme of its 300 cards. Here is what the meme means, where it comes from, and how to get its card.

What does the “So Much Media, I Think” meme mean?

The line works as a vague, slightly lost answer from someone talking without much sense. People use it to comment on something confusing, or to reply with “whatever” just to get out of a conversation.

Where does the “So Much Media, I Think” meme come from?

The interview was done in 2002 by journalist Francisco Chagas and only became a meme 14 years later, in 2016. According to the Museu de Memes, the model looks confused in the video and says she is “traveling so much” (viajando tanto); the mix of accents and her gestures drew attention. The line “tem muita mídia, eu acho!” is the one that stuck. Between 2016 and 2018 the video spread on Twitter, Facebook and YouTube as GIFs, captioned images and parody videos.

  1. 2002Adriana Lima gives an interview to journalist Francisco Chagas.
  2. 2016The video goes viral, 14 years later.
  3. 2018The Museu de Memes places the meme’s spread through this year, as GIFs, captioned images and parody videos.

How to use the “So Much Media, I Think” meme

  • They asked if I was going to the party. I said: tem muita mídia, eu acho.
  • My boss asked why I was late and I blurted out “tem muita mídia, eu acho” without thinking.
  • Friend: what’s the plan for the weekend? Me: tem muita mídia, eu acho!

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The “So Much Media, I Think” card in MyMemeCards

So Much Media, I Think card
NumberNo. 284
RarityCommon
CollectionBrazilian Memes pack
Fame50/100 · #1 of 300
Recycle value5 MemeCoins (15 in Shiny)
Rarities of the Brazilian Memes pack: 300 cards
  • Common16555%
  • Rare8930%
  • Epic299.7%
  • Legendary144.7%
  • Mythic31.0%

How to get the “So Much Media, I Think” card

Every pack holds 5 meme cards, the first 3 of them Common; So Much Media, I Think comes out of the Brazilian Memes pack as a common card. The pack odds say what each rarity weighs.

Your first pack is free and needs no account. After that a new free pack lands every 10 minutes, up to 3 waiting for you. You can also buy the card with MemeCoins on the market, bid for it at auction, or trade it — and a double recycles into 5 MemeCoins.

Open your free pack

5 meme cards, one of them at least Rare. One free pack per person.

Free · no account needed

Odds per card, averaged over a pack: Common 72%, Rare 23.9%, Epic 3.2%, Legendary 0.56%, Mythic 0.3%, Full Art ≤ 0.1%, Shiny 0.2%. Cards 1 to 3 are always Common, cards 4 and 5 climb the rarities. Rates drop for cards that circulate a lot. Details

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Frequently asked questions

Where does “tem muita mídia, eu acho” come from?

From a 2002 interview of Adriana Lima by journalist Francisco Chagas, which went viral in 2016.

When did the Adriana Lima meme go viral?

In 2016, when the 2002 video spread on Twitter, Facebook and YouTube.

What did Adriana Lima mean by “tem muita mídia”?

The sources I read give no clear explanation. Online, the line became a vague answer used as a joke.

How do I get the So Much Media, I Think meme card?

Open a pack of MyMemeCards: “So Much Media, I Think” is a common card of the Brazilian Memes pack. Your first pack is free, with no account, and you can also buy, trade or win the card at auction.

How rare is the So Much Media, I Think card?

It is a Common card. Rarity decides which pack slot can deal it, and what it is worth on the market.

Sources: Museu de Memes : Adriana Lima · checked on November 6, 2026.

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